Use our suggestions or create your own!
Attention family, friends, coworkers/customers & community members! Join me as I participate in the “Executive Baker Challenge” for Friend, Inc.’s 35th Annual Benefit Auction, where I will create a delicious dessert to be auctioned off on May 3! The funds I help raise will help Friend, Inc. of Kutztown support families and individuals in Northeastern Berks County who are challenged with the obstacles of everyday living. The Executive Baker with the most donations and sponsorships will win the challenge, so please show your support of my extraordinary baking skills for the worthy cause of raising money for our community!
Friend, Inc’s. 35th Annual Benefit Auction will be held on May 3, 2025, at 5 pm in Beltzner Hall, Kutztown Fairgrounds. Make a donation, become a sponsor, or purchase a ticket at www.friendauction.org.
Join me as I participate in the “Executive Baker Challenge” for Friend, Inc.’s 35th Annual Benefit Auction! How can YOU help and make a difference? Please consider supporting my baking skills by attending the event, making a charitable donation, and/or becoming a sponsor at www.friendauction.org! All funds will directly go to helping our local families!
Friend, Inc.’s 35th Annual Benefit Auction is only XX days away! My fundraising goal is $2,000, but I know we can go even further! Please donate any amount at www.friendauction.org to help me reach my goal and help Friend, Inc. help our own local community members.
Join me ‘Live’ on Facebook / Instagram on {DATE] as I eagerly unveil my secret recipe that I plan to make for Friend, Inc.’s “Executive Baker Challenge!” Stay tuned for continued updates as I show off my extraordinary baking skills, and learn more at www.friendauction.org.
The winner of Friend Inc.’s “Executive Baker Challenge” will be announced at the 35th Annual Benefit Auction on May 3. There is still plenty of time to get in your support by making a charitable donation or becoming a sponsor at www.friendauction.org! Let’s help Friend, Inc. help our local neighbors!
Consider using a few different #hashtags!
#executivebakerchallenge #friendinc #friendinckutztown #friendincbenefitauction
#lendahelpinghand #friendincexecutivebaker #baking #kutztown
#helpingothershelpthemselves #fundraiser #donatetoday #benefitauction #makeadifference
Publicity & Media Tips
Generate more excitement and exposure for your dessert by going “Live” on Facebook, Instagram or other social media outlets every few weeks to engage your supporters and the public, and to show the steps from recipe to decadent masterpiece!
Consider utilizing a facts sheet on your social media page to generate the need to raise the monies for Friend Inc. For an example:
- During this past year, over 420,000 pounds of food was placed on the kitchen tables of families we serve.
- Nearly 800 individuals (and their pets) reduce their food insecurity each month by shopping our Friend Inc. self-select Pantry.
- During the past year, our Kutztown University Food Pantry had over 5900 total student visits.
- Each year, over 700 individuals are impacted through direct and referral support for things such as utilities, housing, SNAP and medical assistance.
By providing statistics, this will help generate and present the real need and importance for raising funds. Also, to note – this could be turned into a very, simple trivia game on social media. Post the trivia question and let your followers engage with your page to draw more attention by guessing the correct answer. You can provide the answer after 24 hours.
Offer a gift certificate to your business for the highest donation / sponsorship you receive. Or, enter all of those who show their support into a raffle and randomly select a name to win a 10% off coupon.
Initialize a countdown on social media to the 35th Annual Benefit Auction in May to promote the event and increase visibility to collect donations.
Consider creating a simple, short video showing the steps you followed in choosing a recipe, gathering ingredients, and making the dessert. You can also add music or special effects to draw in the attention of the viewer.
Offer publicity of donors and their businesses on your social media sites in order to thank them for their generosity.
