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Friend, Inc. Community Services, Kutztown, Pennsylvania

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Social Media Tips for the Friendly Furniture Flipper Challenge

Use our suggestions or create your own!

Attention family, friends, customers & community members! Join me as I participate in the “Friendly Furniture Flipper Challenge” for Friend, Inc.’s 33rd Annual Benefit Auction! I’m ecstatic to join in the fun, as I transform an ordinary piece of furniture into a refinished accent piece! This innovative challenge is being organized by Friend Inc. in Kutztown to raise funds to assist families and individuals who are challenged with the obstacles of everyday living. These funds raised will directly help our neighbors in need! The Friendly Furniture Flipper with the most donations and sponsorships at the end of the contest will win the challenge, so please show your support of my creativity for the worthy cause of raising money for our community!

Friend, Inc’s 33rd Annual Benefit Auction will be held on April 29, 2023, at 5 pm in Beltzner Hall, Kutztown Fairgrounds. Make a donation, become a sponsor, or purchase a ticket at www.friendauction.org.


Join me as I participate in the “Friendly Furniture Flipper Challenge” for Friend, Inc.’s 33rd Annual Benefit Auction! How can YOU help and make a difference? Please consider supporting my furniture transformation piece by attending the event, making a charitable donation, and/or becoming a sponsor at www.friendauction.org! All funds will directly go to helping our local families!


Friend, Inc.’s 33rd Annual Benefit Auction is only XX days away! My fundraising goal is $3,000, but I know we can go even further! Please donate any amount at www.friendauction.org to help me reach my goal and help Friend, Inc. help our own local community members.


Join me ‘Live’ on Facebook / Instagram on April 22 as I eagerly unveil my remodeled furniture design that I created for Friend, Inc’s “Friendly Furniture Flipper Challenge!” Stay tuned for continued updates as I showcase my magical inspiration piece and learn more at www.friendauction.org.


The winner of Friend Inc.’s “Friendly Furniture Flipper Challenge” will be announced at the 33rd Annual Benefit Auction on April 29. There is still plenty of time to get in your support by making a charitable donation or becoming a sponsor at www.friendauction.org! Let’s help Friend, Inc. help our local neighbors!

Consider using a few different #hashtags!

friendlyfurnitureflippers #friendinc #friendinckutztown #lendahelpinghand #refurbishedfurniture #furnitureflip #upcycled #repurposed #helpingothershelpthemselves #fundraiser #donatetoday #benefitauction #makeadifference

Publicity & Media Tips

Generate more excitement and exposure for your renovated furniture piece by going “Live” on Facebook, Instagram or other social media outlets every few weeks to engage your supporters and the public, and to show the progress of your transformation!


Share general progression pictures of your furniture piece on social media bi-weekly as a way to include your followers on your journey, and to keep them involved and curious about the Friendly Furniture Flipper Challenge!


Consider utilizing a facts sheet on your social media page to generate the need to raise the monies for Friend Inc. For an example:

  • 240 adults reduce their food insecurity each month by shopping our Friend Inc. self-select Pantry.
  • 466 students visited our Kutztown University Food Pantry in November alone.

By providing statistics, this will help generate and present the real need and importance for raising funds. Also, to note – this could be turned into a very, simple trivia game on social media. Post the trivia question and let your followers engage with your page to draw more attention by guessing the correct answer. You can provide the answer after 24 hours.


Offer a gift certificate to your business for the highest donation / sponsorship you receive. Or, enter all of those who show their support into a raffle and randomly select a name to win a 10% off coupon.


Initialize a countdown on social media to the 33rd Annual Benefit Auction in April to promote the event and increase visibility to collect donations.


Consider creating a simple, short video that shows pictures of the original furniture piece, snippets of the progression, and what tools/steps you utilized all the way up to the completion of the refinished piece. You can also add music or special effects to draw in the attention of the viewer.


Offer publicity of donors and their businesses on your social media sites in order to thank them for their generosity.

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Who We Are

Friend, Inc. Community Services is a multi-service 501(c)(3) agency that is committed to strengthening the lives of those living in Northeastern Berks County.

Our Story | Press
Community Impact | Financials (PDF)

What We Do

Annual Benefit Auction
Brake the Cycle of Poverty Ride
Food Pantry
Rental/Utility Assistance
Food Support
Medical Assistance
Career Guidance
On-Site Collaboration

How Can You Help?

Make a One-Time Donation
Make a Monthly Donation
Volunteer
Become a Corporate Partner
Help for the Holidays
Sponsor an Event
A Box of Berks & Amazon Smile
Contact Us

Stay Connected

658D Noble Street
Kutztown, PA 19530
610-683-7790

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